Smarter Together | Embracing the Tech Marketing Mindset in a Legacy Industry

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Modern marketing requires a dedication to the use of technology that enables demand generation, lead nurturing, and conversion rates that demonstrate the ROI on your investment. Nowhere is that dedication more prevalent than in the technology space. How can you extrapolate what applies to that market for your business. Gain insights from a construction technology marketing executive who sees the path forward.


Perry Hardt

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