Promotion: Sharing your story
Description
Once you have a complete video of your project, it is time to decide how to share your story. In the final installment of the series, Alex Michl, AIA Film Challenge 2021 People’s Choice Award Winner, explores how to mobilize your network, identify the right audience, how to choose the best outlets for your video, and more.
Course expires 05/24/2025
Learning Objectives
Identify and review your network
Determine and select the best outlet options
Create a marketing plan
![Alex Michl Alex Michl](https://aiau.aia.org/pluginfile.php/1/local_instructors/image/1170/1170.png)
Having been with OPN Architects for the past 10 years, Alex has lent his talents in design and most recently expounding on visual media as OPN’s Multimedia Creative Strategist. Alex was born and raised in the midwest and obtained his Bachelor of Architecture from Iowa State University. He has a passion for design, integrated with his skills of digital imagery and presentation. One of his most recent accomplishments is the 2021 AIA Film Challenge People’s Choice Award winner with his film, “A Jewel in Appalachia”. With his Architecture background, and his craft in storytelling, he aims to the boundary of how the narrative of the built environment can impact all.