Disruptive Small Firm Practices: Innovative Models for Expanding Services
Explore innovative ideas for expanding a small firm's services beyond the traditional scope of services.
A disruptive innovation helps create a new market and value network. In this course, three professionals will demonstrate how firms can utilize these innovations to expand into more sustainable and resilient business models beyond traditional architecture.
Learn how to:
- Utilize tools to re-conceptualize your firm's expanded services offerings
- Determine how expanded services integrate with your current business models
- Develop strategies for marketing expanded services to new and existing architectural clients
- Consider how expanded services augment opportunities for traditional architectural services offerings
The course will end with a structured brainstorming session, giving you energy and ideas for innovative ways to start your own disruptive practice.
- Determine how expanded services integrate with their current business models.
- Develop strategies for how to market expanded services to new and existing architectural clients.
- Consider how expanded services augment opportunities for traditional architectural services offerings.
- Learn case studies from three accomplished professionals who have successfully implemented innovative expanded services business models.
This course is part of a series
Principal Architect, Modus StudioChris Baribeau AIA is the principal architect of the award winning practice Modus Studio which he...
Partner, WSDIA (WeShouldDoItAll)Trained as an architect, but interested in design beyond traditional architectural practice,...
Principal / Assistant Professor, SILO AR+D llcMarc Manack, AIA, is an Assistant Professor in the Fay Jones School of Architecture at the...
Principal, Robert Maschke Architects Inc.Robert Maschke, FAIA, founded Cleveland, Ohio based robert maschke ARCHITECTS in 1997. The...