Disruptive Small Firm Practices: Innovative Models for Expanding Services

A disruptive innovation helps create a new market and value network. In this course, three professionals will demonstrate how firms can utilize these innovations to expand into more sustainable and resilient business models beyond traditional architecture.

Learn how to:

• Utilize tools to re-conceptualize your firm's expanded services offerings
• Determine how expanded services integrate with your current business models
• Develop strategies for marketing expanded services to new and existing architectural clients
• Consider how expanded services augment opportunities for traditional architectural services offerings

The course will end with a structured brainstorming session, giving you energy and ideas for innovative ways to start your own disruptive practice.