GROW Symposium 2015: Cultivating Future Architectural Leaders, Part 1
Learn critical skills and new ways to think about business development from leaders who are re-shaping their firms.
GROW is a one-day symposium geared toward emerging leaders and mid-career architects seeking inspiration and knowledge. Whether you are moving up in your current firm or thinking about starting a new one, learn critical skills and new ways to think about practice from leaders who are reshaping the business of architecture.
In Part 1, Paola Moya delivers a key-note address on the topic that is inevitable on the way to success but is never discussed: failure. Moya outlines how to deal with failure by adapting one’s attitude toward the situation to create opportunity and better outcomes. Next, a panel discussion on the topic of Business Development highlights new and diverse ways of approaching management, marketing, and personnel strategies.
- Learn about different paths that can lead to success in an architectural career, and the challenges that might face emerging professionals.
- Analyze the challenges and benefits of running a small architectural firm.
- Explore business development strategies for small firms and businesses to secure projects and commissions.
- Develop project and human resource management strategies for providing a creative and positive working environment in small firms.
Principal designer and Founder | Slash ProjectsArielle Assouline-Lichten, of Slash Projects, holds a Bachelor’s of Arts in Critical Theory and...
Founding Principal, OBRA ArchitectsPablo Castro was born and first educated in San Juan, Argentina and later at Columbia University in...
Professional services marketer, STUDIOS ArchitectureKeith is always one to challenge the way we do business. As a professional services marketer, he...
CEO and Principal, Marshall Moya DesignPaola Moya joined a partnership with Michael Marshall in 2010 to form Marshall Moya Design. She now...