How to Find Clients Through Social Media

Explore the intersection of digital marketing and business development.

Description: 

If your firm uses social networking and digital marketing properly, there's work out there for the taking. In this course, explore actionable ways you, as a custom residential architect, can use tools like Facebook, LinkedIn and Instagram to find and engage with community members, influencers and even clients. We’ll look at case studies from your peers and competitors and you’ll discover what it takes to effectively use social media to find more clients.

Learning objectives

  • Analyze and compare how peers and competitors use social media as part of their marketing efforts
  • Plan, prepare and budget for new social media campaigns designed specifically to generate new project leads
  • Explain the keys to lead generation through social media
  • Apply new knowledge about effective social media use to their existing marketing strategies.

This course is part of a series

User rating:
4.666665
Average: 4.7 (9 votes)
 $40  non-member
 $25  member
1.00 LU
  • RIBA

Instructors

  • Jeff Echols Headshot

    Jeff Echols

    Managing Principal, A/E/C / Revenue Path Group

    Jeff Echols has the unique ability to drill to the heart of an organization’s purpose and use that...

Course details

Contents: Video, quiz, evaluation

Expiration: One year after purchase

Duration: 1:00

Passing Score: 80% on quiz