Chairman/CEO | Greenway Group
Jim Cramer is the founder of Greenway Group, a leading strategy consulting and business networking firm. He has authored hundreds of articles and several books, including the critically acclaimed Design Plus Enterprise: Seeking a New Reality in Architecture. He is co-author of How Firms Succeed 5.0: New horizons for the Professional Services Firm, and the editor of the annual Almanac of Architecture & Design.
Cramer is the former chief executive of the American Institute of Architects in Washington, D.C. (1988-94), the recipient of more than 80 awards and honors, a Richard Upjohn Fellow of the AIA, and a Fellow of the International Leadership Forum in La Jolla, Calif. He is currently the president of the Washington, D.C.-based think tank the Design Futures Council.
Courses
Business Strategy
Keynote speaker Jim Cramer and a panel of experts in the business of architecture offer insightful analysis on the state of the profession as well as the fundamentals and entrepreneurial possibilities of a solid business strategy. Questions considered include: business education for emerging professionals, factors limiting small firm success, alternative career paths, and opportunities architects have to expand their services beyond the traditional design firm. This is a master class in business strategy for practitioners, providing insight and inspiration for anyone interested in improving the way they do business.
Course expires 4/20/2025